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MTD from space
MTD from space
MTD from space
Role
Main Designer (& motion)
Role
Main Designer (& motion)
Gold - B2B
Marketing Society Awards 2026
Gold - B2B
Marketing Society Awards 2026
Impact
1,066,312 social media impressions
Impact
1,066,312 social media impressions
Outcome
Videos, social, landing page
Outcome
Videos, social, landing page
Insight
For accountants, confidence doesn’t come from messaging - it comes from evidence. Rather than asking accountants to trust that MTD would be straightforward with FreeAgent, we needed to demonstrate it using a live submission, real client data and the same systems they would rely on themselves.
The idea
Submit a live MTD quarterly update from space. Not as a metaphor, but as proof. If FreeAgent’s software, workflows and infrastructure could operate successfully from the edge of the stratosphere, accountants could trust it to work anywhere they needed it to - in an office, at home, or on the move.
Insight
For accountants, confidence doesn’t come from messaging - it comes from evidence. Rather than asking accountants to trust that MTD would be straightforward with FreeAgent, we needed to demonstrate it using a live submission, real client data and the same systems they would rely on themselves.
The idea
Submit a live MTD quarterly update from space. Not as a metaphor, but as proof. If FreeAgent’s software, workflows and infrastructure could operate successfully from the edge of the stratosphere, accountants could trust it to work anywhere they needed it to - in an office, at home, or on the move.
